Womenswear moves into 2025 with styles that feel authentic, and appear familiar but contain next-level design elements. There’s an obsessive attention to detail, clever manipulation of fabric and disruption of style lines and proportions. The new season will see unexpected injections of craft and surprising decorative finishes – even the most practical styles will be delightfully skewed in some unique way. This new direction pushes design forward exploring sustainable approaches to womenswear and new ways to make the most of existing resources.
WOVEN – casual cotton and denim styles made unique through cleverly crafted detailing and hand finishing
JERSEY – a balance of easy sportswear inspired styles and innovative jerseywear engineered into complex designs
SOFTS – curvy silhouettes in soft unstructured shapes with feminine details in lightweight and drapey fabrics
SMART – elevated separates and tailored suits in cleverly constructed styles with practical and versatile details
OUTER – a blend of casual streetstyle jackets with functional details and well-constructed tailored styles