The focus is on food-inspiration. The research covers surface pattern through menswear, womenswear, youth apparel and accessories. Ideas stem, not only from the catwalk, street and retail, but from art sculptures and timelapse videos. A great source of inspiration for placement prints, repeat patterns and new directions for jewellery, footwear, bags and concepts for tech products.

Clear, transparent and colour-tinted plastics are emerging as a strong trend. Not only for outerwear and accessory areas, but also in separates and dresses. We track the trend through recent seasons, where it has been gaining momentum on the catwalks and at a commercial level. The report reveals the best designs across women’s and men’s products with inspiring images and informative analysis.

Streetstyle separates are minimal with bold, graphic qualities. Construction is spliced with contrasts and linear patterns in a singular accent colour. Retro varsity styles are reduced to simple, oversized shapes with a focus on contrast prints, layered patterns and chunky graphics. This report highlights the new developments in shape, proportion, styling, graphics and fabrics for men’s and women’s casual areas.

Lip-shaped designs, lip patterns, lipstick prints and lips formed from beads, sequins, lace and embroidery have burst onto the fashion scene. The motif has spread across all design areas including: jewellery, footwear, clothing, scarves, furnishings, hosiery, gadget cases, bags, cufflinks and sunglasses.
A strong focus report for the women’s sector with applications for mens and childrens markets.

The eye is an important motif across jewellery, leather goods and apparel areas. From novelty, cartoon-style graphics, through to intricate fine jewellery with a spiritual vibe. The motif will appeal to a wide demographic including men’s, women’s and children’s apparel and accessories.

Fashion sportswear moves forward with an old-school approach to design that pushes forward in a mix of high-end and high-performance materials. Bold contrasts and proportions in minimal shapes, give styles a modern edge and capture the new direction for sportswear. This report highlights the new developments and changes in styles ranging from youth-led casuals to contemporary classics.

The increasing focus on health and fitness makes activewear a fast-expanding area of the sportswear market. This report analyses the key drivers and new directions for this area and highlights the emerging silhouettes, latest details and changes in fabrics and surface pattern. Everything from gym-appropriate styles for intense sports, to low-impact designs for yoga and post-workout loungewear.

An in-depth analysis of surface print and patterns for the swimwear sector. The report reveals new directions for animal and camouflage prints, the trend for high definition photo prints, cartoon fun and a fresh look at floral designs. Swimwear pushes forward for men and women with stunning graphics that add impact to styles. Surface prints create a sense of movement, optical illusions or the effect of crafted dye techniques. Fine lacy knits have an ethnic vibe, while decorative details and applique additions create 3-D and tactile effects.

The first of a two part report looking at swimwear trends for next summer. This report analyses the key design directions for men’s and women’s swimwear with a closeup look at the important detailing and fluctuating changes in silhouette. Swimwear pushes forward with intricately cut designs, featuring dynamic colour contrasts, while other styles cleverly bridge the gap between the pool and day/clubwear.

Our new FOCUS reports have been developed to respond quickly to fluctuations on the fashion radar and to provide in-depth intelligence for specific areas of the market.

The first of our new-style reports is denimFOCUS: Womenswear and Menswear denim analysis for SS 2015. We look at key fashion drivers: must-have details, the latest custom effects, new styles for premium denim and essential updates for core and fashion areas.