A comprehensive analysis of street-led trends, focusing on the influencers at London Fashion Week with a detailed guide to emerging trends in women, men and youth markets. Each page clearly identifies the details that define each look, and outlines how to move the trend forward. This 94-page report explores four key areas: URBAN, a combination of street-styled denim, casual workwear and leather looks. LEISURE, sports-inflected jerseywear, long ethnic-inspired layers and the latest graphic patterns. FASHION dives into contemporary looks and the forward motion of cutting edge design, while TAILOR is a combination of classic looks and styles that are inventive and progressive.
URBAN – street-ready denim, casual worker styles and leather with hardware details
LEISURE – sports-inflected styles, ethnic influenced layers and bold graphic pattern
FASHION – key proportions and new points of focus with added volume or detailing
TAILOR – cleverly tailored shapes, casually styled with added length or fullness